SMS mailings, instant messengers, email — all these channels are good, but they have one drawback: a client or partner can easily miss a message. A phone call, even an automated one, is taken more seriously, and a missed call remains noticeable.
Voice robots: Key benefits for franchising
- Instant response
As soon as someone leaves a request on the website “I want to become a partner”, the robot can call back within a minute. The potential franchisee is still “hot”, his interest has not cooled. There is a high chance that he will be happy to talk and agree to further dialogue. - Work 24/7
The robot does not get tired, does not go on vacation and does not require a salary. If someone visits your site at 3 am, the system can offer him basic information and record contact information for a morning call from a manager. - Segmentation and flexible script
The call script is adjusted to the type of interlocutor: an entrepreneur who wants to buy a franchise, or a client who orders pizza at one of your points. The robot can bc data philippines also offer different answer options: “Press 1 if you want to receive a commercial offer”, “Press 2 if you have a question about deliveries”. - Collection of statistics and analytics
Each attempt to contact, each response from the calling clients by phone interlocutor is recorded in the system. It is visible how many people agreed to a meeting. Voice robots: who refused, and who dropped the call. Comparison of different scripts (A/B testing). Voice robots: makes it possible to optimize the approach. - Cost reduction
With manual calling, 10 operators can handle, say, 1,000 contacts per day, while with a robot you can call 5,000 or 10,000 potential franchisees – and managers will only connect to really interested leads.
Where exactly voice bots make life easier for franchises
Attracting and selecting franchisees
Let’s say you have a huge database of entrepreneurs who were once interested in franchising. You can arrange a mass cold call to them: the robot will tell about the concept, conditions and sign up for a more in-depth consultation for those who are interested.
Or the robot processes incoming requests: “Hello, are you interested in the franchise of restaurant X? I can ask you a few questions to understand whether this format is suitable for your region.” Managers will then contact only those who meet the basic criteria. A (for example, they have start-up capital, premises in a busy place, etc.).
Support for existing partners
- Feedback collection . Instead of manually calling each point and asking if everything is working, you can use an automatic survey. The robot asks 3-4 questions: “Do you have an equipment shortage? Do you have time to submit reports? Rate the support from the contact lists head office on a scale of 1 to 5.” The data is then processed in the general analytics system.
- Reminders about royalties and reports . Franchisees often forget to pay their fees or send quarterly reports on time. The robot can politely remind them shortly before the deadline: “Dear partner, we are waiting for the payment until Friday. If you have any questions about the calculation, press 1 — I will transfer you to the financial manager.”