Improving analytics Voice robots keep detailed statistics. You always see:
- How many numbers did you manage shareholder database to call?
- How many clients answered the call.
- How many of them expressed interest in your proposal.
- At what stages of the script do interlocutors “drop out”?
This way, you get a complete picture where weak mystery shopper points are clearly visible. For example, if you notice that most people hang up after mentioning price, you may need to reconsider your pricing strategy or change the wording of the benefit. Such detailed analytics are a powerful tool for optimizing sales.
Increasing customer loyalty
Paradoxically, using a robot can increase customer satisfaction. The fact is that a voice robot does not make unnecessary conversations, does not waste a person’s time, and also eliminates annoying “pressure” on the interlocutor. The scenario can be written so that the client feels respect for his time and can quickly get the necessary information.
If a person is interested, the system instantly redirects him to a free manager or schedules a call back at a convenient time. As a result, the user experiences positive emotions: on the one hand, he does not have to wait for an operator on the line, on the other, he feels that he is cared for and his request will not be missed.
How do voice bots work in real estate?
Now let’s look at the process step by step, so that it phone number spanish becomes clear how exactly the robot processes the database and at what stage the “live” manager comes into play.
Step 1: Preparing the script
You need to clearly understand the purpose of the call. It could be:
- Initial collection of information about the client’s needs (what kind of property he needs, area, budget, timeframe).
- A reminder of a scheduled meeting or showing.
- Information about discounts, promotions, new properties.
- Updating the database to understand whether a person has a current need for real estate.
The scenario includes several branches so that the robot can respond to the interlocutor’s answers. For example, if the client says that he is interested in a two-room apartment in a new building within 5 million rubles, the robot will record this information and offer a specific action: contact the manager, receive additional information by e-mail, etc.
Step 2. Loading and filtering the contact database
At this stage, you upload a list of phone numbers to the system, whether they are potential buyers, those who were once interested in the property, or a completely “cold” audience. The system allows you to segment contacts by various criteria – geolocation, budget, type of real estate (residential, commercial, etc.), client status (new, repeat, VIP).
Step 3. Launching the campaign and calling
The robot starts calling the specified numbers automatically. Depending on the settings, it can try to call several times at a certain interval. When a person picks up the phone, a pre-recorded voice (synthesized or live) is turned on, which begins the dialogue according to the script.
If the interlocutor is interested, he may be asked to press a button. Improving analytics on the phone (for example, “1” or “2”) or say a keyword. In this case, the robot will connect him with an operator or register him as a “hot” lead for a call back.
Step 4. Data collection and analysis
After the campaign is completed, you receive a report on each call. It reflects:
- Conversation results (no answer, busy, interested, irrelevant).
- Answers to key questions (if the script was interactive).
- The number of people who switched to talking to a manager.
This data can be integrated into your CRM system so that managers. Improving analytics can see the results of the funnel and immediately continue communicating with “warm” clients.