When it comes to social networks, success requires more than quality content and a competent strategy – the “third whale” is thoughtful design. It’s this “outfit” that users evaluate your presence by.
The visual message has to evoke the right emotions and interest in a few seconds to increase the number of followers, subscribers, or even clients. Otherwise, they will get back to cat memes.
It’s about unique brand history, which, however, has to consider new fashion trends.
It is not in vain that even the largest companies like Apple, Volkswagen, and Zara periodically update their brand images. Individuality is important but it’s only valuable when combined with relevance.
Changing your logo and style is a responsible ivory coast phone number data step that companies risk to take once in a decade.
With social networks, everything is much simpler – such platforms offer endless experimental opportunities for your business. You can test different styles and formats with minimal risks – users will immediately let you know what they like or dislike. Or, maybe, just about the latter.
If you plan to revive your company’s presence or surprise users with a new project, start by studying design trends or design tools for 2024. We data monetization: even more value for your data bring your concepts that inspire the best creatives in the world and conquer feeds of popular social networks.
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On the threshold of a new decade, designers are trying to create an image of a high-tech future and are not afraid to break the rules. The following trends will (continue to) shape the industry in 2024.
1. Scale and Immersion
Graphics in social networks must provide more immersion as users become accustomed to augmented and virtual reality. Designers numbers lists come to the rescue with detailed 3D objects with high-res textures.
Panoramas, motion graphics, and a combination of three-dimensional figures with flat graphics – that’s the way to go.
2. Brutalism
When it becomes too beautiful in Graphic Design social networks, brutalism comes on stage and ruins all ideas about design.
Bold experiments with colors, typography, and layouts attract users’ attention and help companies to emphasize their rebellious spirit. However, it is important to maintain the right balance between challenge and aesthetics.
3. Classics
Such timeless trends as cyberpunk, Bauhaus, and optical illusions will not be forsaken.
These are “eternal” destinations that only slightly change over time. The technologies are developing and organically fit into everyday life. What seemed fantastic yesterday, today is a part of everyday life: voice assistants, drones, augmented reality, artificial intelligence, new generation consoles, etc.
The world is changing beyond recognition – designers see it as an anti-utopia. After all, CyberPunk 2077 will finally see the world on December 10th. For real this time (fingers crossed, though).
We combine, blend, and evolve. At the moment, it’s quite relevant: the more styles combined, the more spontaneous and attractive the video sequence.
By the way, we often mix different Graphic Design styles when creating backstage movies because we have complete freedom backstage and want to experiment.