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Google Analytics

This other tool allows you to monitor website traffic in real-time. Its main advantages consist of being able to analyze user behavior, keep track of conversions, and create custom reports. This will be especially effective for evaluating how well or poorly appli strategies are, being able to obtain detail information on how users interact with your site. Among its disadvantages, it is worth mentioning that it requires professional instruction and learning curve, as it is not easy to use this tool.

SEMrush

This is a platform that offers a wide range of tools for  asia mobile number list competition analysis, keyword research, ranking tracking, and more. Ideally, access it as a premium user, as its free version is quite limit, allowing you to perform 10 daily searches or add a site to analyze.

It is ideal for SEO, offering an analysis of the site’s performance and competition, site keyword research, ranking tracking, and performance. Among its disadvantages is the aforemention limitation of the free version, and its definitive orientation towards SEO (at least for those dicat to SEM).

Ahrefs

You will be able to obtain detail data on backlinks, common seo mistakes  keyword analysis, competition research, and ranking tracking. It is especially useful for understanding the backlink profile of a website and identifying improvement opportunities in terms of SEO. It is the direct competition of SEMrush, also having a free version, aero leads  but it is much more limit in terms of what it offers.